Tencent has officially open-sourced its brand new multi-modal custom video generation framework — HunyuanCustom, marking the entry of AI video creation into a new stage with higher freedom and precise control. Built on Tencent's self-developed HunyuanVideo, this framework focuses on **"subject consistency" and "multi-modal flexible input"**, aiming to achieve personalized generation of video content that highly matches the input materials.
The core advantage of HunyuanCustom lies in its **powerful multi-modal input capability**: users can input text descriptions, single or multiple images, reference audio, or even existing video clips, and the system will generate customized videos based on these inputs. This cross-modal perception ability provides great flexibility and expressive power for content creation.
In terms of video content accuracy, HunyuanCustom emphasizes **identity consistency of characters or objects in the video**, effectively solving issues like "face distortion" or "character drift" in traditional AI videos, making the generated results more realistic, consistent, and credible.
The potential of this framework is gradually emerging in various industry scenarios, including but not limited to:
Virtual character advertising: Quickly generate AI characters with specific appearances for commercial promotion;
Virtual try-on: Help users preview different outfit effects online, enhancing the e-commerce experience;
Singing avatar generation: Merge photos with music to create personalized videos with fun and expressiveness;
Intelligent video editing: Automatically replace specified characters or objects in videos, improving post-production efficiency.
Tencent stated that the open-source nature of HunyuanCustom will significantly **reduce the threshold for multi-modal video creation**, providing high-quality and high-consistency video production capabilities for developers, content creators, and various industry users, further expanding the practical boundaries of AI video.