Momos recently announced that its artificial intelligence (AI) customer assistant platform has been launched in over 1,350 Firehouse Subs restaurants across North America. This innovative technology aims to provide multi-location brands with comprehensive customer management solutions, covering areas such as reputation management, customer experience, customer service, and marketing, helping restaurants achieve full digital transformation.
Firehouse Subs is a fast-food chain headquartered in Jacksonville, Florida, renowned for its unique submarine sandwiches. The brand was founded in 1994 by firefighter brothers Chris and Robin Sorensen. Momos' AI platform not only automates various customer management tasks but also integrates all operations into one platform, significantly improving work efficiency.
Image Source Note: Image generated by AI, licensed by MidJourney
Nick Nguyen, Growth Product Manager at Momos, said on LinkedIn: "Our global team worked together to smoothly transition from the pilot project to a nationwide confidence release. My personal highlight was being able to reunite with former colleagues and work hand-in-hand." He further pointed out that the early results of this national rollout were significant, including a 0.5-point increase in Google ratings, nearly doubling the number of Google reviews, a 7-point increase in customer satisfaction, and survey feedback speed doubling with a 60% increase in engagement. These data undoubtedly reflect that interactions between restaurants and customers are developing in a more positive direction.
This platform not only provides franchisees of Firehouse Subs with better management tools, allowing them to manage Google ratings, third-party reviews, surveys, and customer cases on a single dashboard, but also enhances the overall customer service experience of the brand. In today's rapidly developing digital age, the catering industry increasingly relies on technological applications, and Momos' AI platform lays a solid foundation for the future development of Firehouse Subs.
Through its collaboration with Momos, Firehouse Subs has not only enhanced its brand image but also provided consumers with a better dining experience, truly achieving a perfect combination of technology and service.