Creatify is an artificial intelligence platform dedicated to reshaping the video advertising sector. Recently, it successfully secured $15.5 million in Series A funding, co-led by WndrCo and Kindred Ventures.
This round of financing brings Creatify's total funding to $23 million. Early investors such as NFDG, Millennium New Horizons, Creator Ventures, and Leadout Capital have supported this round. Since its inception, Creatify has achieved an annual recurring revenue (ARR) of $9 million within just 18 months, demonstrating the rapidly growing market demand for its platform.
As the preferred platform for marketers to simplify video ad creation, testing, and optimization, Creatify has attracted over 1.5 million marketers and more than 10,000 teams globally. Brands like Alibaba.com, Comcast, Binance, and Zumper trust this platform. By leveraging the powerful capabilities of generative AI, Creatify's solutions automate the entire video ad lifecycle, enabling brands to produce efficient video ads faster and at a lower cost.
The founding team of Creatify includes Yinan Na, Ledell Wu, and Xin Zhou, who previously worked at Meta and Snap. Together, they developed this AI-driven solution to address various challenges in traditional video ad production, making high-quality video ads more accessible to businesses of all kinds.
This round of funding will support Creatify in launching its latest product, AdMax, which represents a significant step forward in redefining video advertising. AdMax is an end-to-end AI ad agency that automates creative inspiration, production, testing, and performance optimization on a single platform.
Main features of AdMax include:
- **Ad Monitoring**: Transforms top competitors' and industry ads into actionable campaigns.
- **AI Video Generation**: Produces large volumes of UGC-style and product showcase videos in minutes.
- **Over 700 AI-generated avatars**: Supports multilingual and cross-platform video production without traditional costs.
- **Creative Testing Engine**: Optimized for platforms like Meta and TikTok to maximize return on ad spend (ROAS) and customer acquisition cost (CPA).
- **API Access & Team Workspace**: Simplifies large-scale video production while maintaining brand consistency.
The impact of the Creatify platform is already evident. Zumper produces over 300 videos per month, saving $20,000 in costs. NewsBreak has also significantly reduced creative production time, enabling the quick rollout of customized content within minutes and improving performance across different audience segments. James Borow, Vice President of Product and Engineering at Comcast, stated: "Creatify is changing the rules of TV advertising, making it more accessible to a wide range of brands." Ryan Ludlow, General Manager of NewsBreak, added: "Creatify's ad creation tools eliminate creative barriers, allowing advertisers to quickly produce high-quality video content."
In the future, Creatify will accelerate the expansion of its platform and enhance the customer success experience. The company focuses on enhancing its AI capabilities to continue delivering value to its growing user base while actively recruiting to support growth.
Key Points:
🌟 **Successful Funding**: Creatify secures $15.5 million in Series A funding, with total funding reaching $23 million.
🚀 **Product Innovation**: Launches AI ad agency AdMax, fully automating the ad creation and optimization process.
📈 **Market Response**: Global brands like Zumper and Comcast have successfully leveraged Creatify to improve ad effectiveness and efficiency.