Google has officially launched its latest AI text-to-video model, Veo3, for Google AI Pro and Ultra members worldwide. This video generation model, developed by Google DeepMind, has quickly become a focal point in the AI video generation field due to its exceptional high-definition quality, audio-visual synchronization capabilities, and multi-modal creation features.
Veo3: Redefining AI Video Generation
Veo3, first unveiled at the 2025 Google I/O Developer Conference, is considered a milestone product in Google's AI video generation field. Compared to previous models, Veo3 has achieved significant breakthroughs in the following aspects:
- High-definition Quality and Physical Realism: Veo3 supports generating 1080p high-definition videos, with internal tests even reaching 4K resolution. Its video images are rich in details and can accurately simulate real-world lighting effects and physical laws, producing smooth and natural animations that are almost indistinguishable from real footage.
- Natively Generated Audio: As Google's first model supporting synchronized video and audio generation, Veo3 can automatically generate realistic ambient sounds (such as waves, bird calls), character dialogues, and background music based on the scene, significantly enhancing the immersion of the video.
- Multi-modal Creation Capabilities: Users can generate videos through text descriptions or image inputs, supporting complex prompt instructions and multi-scene storytelling, ensuring high consistency in characters, scenes, and styles.
These features make Veo3 show great potential in fields such as film production, advertising marketing, and education and training. For example, creators only need to input a description like "a city street under neon lights at night, raindrops falling on the ground, echoing footsteps," and Veo3 can generate a short film with realistic visuals, ambient sounds, and dynamic lighting.
Membership Access Details: Differences Between Pro and Ultra Subscriptions
According to Google's official announcement, Veo3 is now available to global Google AI Pro and Ultra members through the Gemini app and Flow platform. The specific usage permissions are as follows:
- Google AI Pro Members (approximately $20 per month): Users can generate 3 videos per day and experience Veo3's core functions. It is suitable for individual creators or small teams to try AI video creation.
- Google AI Ultra Members (249.99 dollars per month): Offers higher usage quotas (specific generation numbers are not disclosed), supports more complex creative needs such as multi-scene storytelling and advanced camera control, suitable for professional film production teams and enterprise users.
It is worth noting that Veo3 is currently only available in regions supporting the Gemini app (such as the United States, India, and Europe), and some users may need to wait for gradual expansion. In addition, all videos generated by Veo3 come with visible watermarks and SynthID digital watermarks to ensure content traceability and compliance with Google's security policies.
Additionally, Google Vice President Josh Woodward revealed that the "photo-to-video" feature of Veo3 is nearly complete and will be launched soon.
Industry Impact and Future Outlook
The launch of Veo3 not only provides efficient video generation tools for individual creators but also challenges traditional video editing software and digital human products. Its audio-visual synchronization function greatly simplifies the creative process. What used to require multiple AI tools working together to generate images, sound effects, and dialogues can now be accomplished with a single click using Veo3.
At the same time, Google's Flow platform