The AI revolution in the service industry is accelerating. The enterprise version of the intelligent agent development platform "Bai Bao Xiang" under Ant Group has officially launched. This AI platform, specifically tailored for the service industry, will become a key driver for the digital and intelligent upgrade of industries such as culture and tourism, travel, exhibitions, universities, retail, and catering.
The core advantage of Bai Bao Xiang Enterprise Edition lies in its powerful ecosystem integration capabilities. The platform offers one-stop access to mainstream large models such as Ant's Bailing Large Model, Tongyi Qianwen Large Model, and DeepSeek, while also providing unique features like payment MCP and marketing MCP from Alipay. This enables enterprises to quickly achieve a complete "AI + business" closed loop, realizing seamless integration between technology and commerce.
In stark contrast to general-purpose intelligent agent platforms in the market, Bai Bao Xiang Enterprise Edition focuses on deep integration of "AI × industry scenarios." The platform includes multiple professional intelligent agent templates for vertical industries and more than 70 industry-specific plugins and cards. Enterprises can clone and reuse them with just one click, significantly lowering the development threshold for AI applications. More impressively, through the collaboration of low-code workflows, RAG knowledge bases, and visual evaluation centers, enterprises can quickly combine their private domain knowledge with large models, launching a custom intelligent agent in as little as one day.
This efficient development model has been fully validated in practice. Since the launch of the industry intelligent agent standardization strategy last year, Bai Bao Xiang has successfully established a "technical accumulation - scenario validation - continuous growth" success path in the cultural and tourism industry. Through in-depth cooperation with industry partners, the platform has developed benchmark intelligent agent products such as "Hang Xiao Yi," "Lu Xiao You," and "Huangshan Intelligent Agent." These have served over 100 cultural and tourism enterprises and received more than 600,000 visitors, demonstrating the significant value of AI intelligent agents in real commercial scenarios.
In the exhibition scenario, Bai Bao Xiang has shown even more innovative application modes. Attendees can achieve paperless check-in, AR tours, and business opportunity retention by simply "tapping" and using the AI intelligent agent. This not only enhances the conference experience but also achieves the goal of economical event organization. This deep integration of technology and scenarios injects new digital vitality into the traditional exhibition industry.
Applications in campus scenarios are equally impressive. The Alipay campus intelligent agent, relying on Bai Bao Xiang's low-code capabilities, successfully launched "AI Counselor" within just one day, covering high-frequency scenarios such as academic affairs, research, psychology, and daily life. It provides an efficient solution for the digital management of universities.
The person in charge of Bai Bao Xiang Enterprise Edition emphasized the platform's core value positioning: "Bai Bao Xiang is not just about providing chatbots, but making intelligent agents the new service entry point for enterprises." This positioning reflects a deep understanding of the essence of AI applications—that AI should not merely be a tool, but a new interface for interaction between enterprises and users.
The strong empowerment capability of the Alipay ecosystem is clearly demonstrated here. By leveraging Alipay's payment MCP and marketing MCP capabilities, enterprises can embed intelligent agents directly into the payment success page, the homepage banner of mini programs, and the coupon channel in the Alipay App, enabling convenient operations such as one-click coupon distribution and one-click redemption. At the same time, the platform supports integrating AI capabilities into existing enterprise apps and mini programs via API/SDK, truly achieving an efficient deployment model of "build once, distribute across multiple ends," forming a complete data cycle from customer acquisition, transactions, to repeat purchases.
Looking ahead to future development, Ant's Bai Bao Xiang has set ambitious goals: it plans to cover more than 1,000 industry customers by 2025 and open up 100 ecosystem partner positions, jointly refining more comprehensive industry solutions. This scale expansion plan demonstrates Ant Group's strong confidence in the market prospects of AI intelligent agents.
Industry experts believe that as the cost of high-performance open-source models continues to decline, Bai Bao Xiang Enterprise Edition's "low-barrier + high-usability" strategy holds significant market importance. This model is expected to rapidly transition intelligent agent applications from the "proof of concept" stage to the "mass adoption" stage, becoming a new infrastructure for the digital transformation of the service industry.
The launch of Bai Bao Xiang Enterprise Edition not only marks another important layout of Ant Group in the AI field but also represents a new stage in the digital and intelligent upgrading of China's service industry. By deeply combining advanced AI technology with rich industry scenarios, this platform is providing strong technical support for the intelligent transformation of traditional service industries and exploring a sustainable development path for the commercialization of the entire AI industry.