Last week, global tech giants Google, Meta, and Microsoft released their latest financial reports, showing that their revenue and profits exceeded market expectations, with impressive performance. The success of these three tech giants is not accidental, but rather based on two core driving forces: one is the traditional "technology + retail" virtuous cycle, and the other is the emerging "AI internal cycle" support.
Firstly, Google's revenue in the second quarter reached $96.4 billion, an increase of 14% year-over-year, once again setting a new high for the past three quarters; Microsoft's revenue was also not to be underestimated, reaching $76.4 billion, an increase of 18%; while Meta recorded $47.5 billion in revenue, an increase of as high as 22%. Moreover, all three companies' net profits were also excellent, with Google, Microsoft, and Meta recording profits of $28.2 billion, $27.2 billion, and $18.3 billion respectively, with growth rates that are all satisfactory.
In terms of business structure, advertising revenue remains an important growth engine for both Google and Meta. In the second quarter, Google's search ads, YouTube ads, and other online ads saw a 5.5 percentage point increase compared to the previous quarter. The strong performance of the advertising business was driven by the application of AI technology, which provided strong support for optimizing the sales process of advertisements. At the same time, Meta's advertising revenue also achieved a 22% year-over-year increase, showing strong market demand.
Notably, the growth rate of cloud business is also remarkable. Microsoft's intelligent cloud business grew by 26%, with Azure cloud's annual revenue growth exceeding 30%. Google's cloud business also grew by 31.5%. It can be seen that with the increasing popularity of AI technology, the demand for computing power infrastructure is becoming more significant.
The capital expenditures of the three tech giants are also continuously increasing, showing their optimistic expectations for future growth. Microsoft's capital expenditures reached $24.2 billion, while Meta and Google also significantly increased their spending, further enhancing their competitiveness in the AI field.
Companies like Google and Meta have not only achieved strong growth through their traditional advertising and cloud businesses, but the support of AI technology has also added momentum to their future development.