At the Consumer Electronics Show (CES), chip technology company Arm Holdings announced a restructuring, establishing a "Physical AI" department to expand its influence in the robotics market. The company's executives stated that this decision was made against the backdrop of numerous robot technology exhibitions and demonstrations.
Arm has combined the new department with its automotive business, as robots and cars share broad commonalities in sensor technology and hardware. The company plans to merge robot technology and automotive business to meet similar customer needs in areas such as power consumption, safety, and reliability. Ami Badani, Arm's Chief Marketing Officer, pointed out that as many car manufacturers are moving into the humanoid robot field, this department will help them address future market challenges.
Arm does not directly manufacture chips but provides foundational technology required by smartphones worldwide and increasingly more devices. The company earns revenue through licensing fees and royalties. Since CEO Rene Haas took over, Arm has further boosted business growth by increasing the prices of its latest technologies and considering its own chip designs.
Drew Henry, the head of the newly established "Physical AI" department, stated that robot technology will greatly improve labor efficiency, free up more time, and may have a significant impact on GDP. Arm plans to increase the number of personnel focused on robot technology to accelerate development in this area.
At the CES, various human-like robots attracted much attention, as they are considered the new frontier of artificial intelligence and automation. Elon Musk, CEO of Tesla, stated that his humanoid robot project "Optimus" will be a key focus for the company, potentially surpassing its automotive business in the long term and bringing new economic value.
At the exhibition, many companies showcased various human-like robots performing tasks such as dancing, playing table tennis, and repetitive sorting. These robots are equipped with different forms of artificial intelligence, further enhancing their capabilities. Industry experts pointed out that future technological advancements will continue to push the integration of robot manufacturing and artificial intelligence.
Key points:
- 🤖 Arm Holdings has established a "Physical AI" department focusing on the robotics and automotive industries.
- 🚗 This department will merge automotive and robotics businesses to meet common customer needs for safety and reliability.
- 📈 The newly established department is expected to improve labor efficiency and have a positive impact on economic growth.
