Over the next period, users may see more new types of content created by familiar creators while browsing YouTube Shorts, including video versions based on the creators themselves. Neal Mohan, CEO of YouTube, revealed in his annual open letter released that day that creators will be able to use their "personal avatars" to create short video content later this year.
Mohan did not disclose further details about the feature in his letter. A YouTube spokesperson, Boot Bullwinkle, later stated that the platform will release more information in the future, including the launch timeline and specific usage methods of the feature.
This move is part of YouTube's ongoing efforts to expand creator tools in recent years. Mohan mentioned in his letter that the platform will also offer more creative methods for creators this year, such as generating interactive content through text descriptions and new attempts in music creation. Some of these features are already in internal testing stages. Previously, YouTube has gradually introduced various helper tools for creators, including channel analytics, video dubbing, and quick production of short video content.
At the same time, YouTube is also addressing challenges related to content quality management on the platform. Mohan dedicated a section of his letter to this issue. He stated that over the past 20 years, YouTube has avoided imposing too many restrictions on the creator ecosystem, but this openness also means responsibility—that is, ensuring the high-quality viewing experience that users expect. He pointed out that the platform is continuously optimizing existing mechanisms, which have already shown significant effectiveness in combating low-quality content, misleading titles, and excessive repetitive postings.
In addition to creation tools, Shorts will also see new ways to present content. Mohan said that YouTube plans to integrate various content formats, including image posts, directly into the Shorts feed this year, to enrich the user experience.
