On January 26, leading Chinese robot company Unitree Technology officially announced that it has become a "2026 CCTV Spring Festival Gala Robot Partner." This marks the third time that Unitree Technology will represent China's top technological power to showcase the latest breakthroughs in embodied intelligence to global audiences on New Year's Eve.
Unitree Technology has a long history with the Spring Festival Gala, and each appearance has precisely aligned with key moments in the development of robot technology:
2021 (Ox Year): Unitree's quadruped robot "Bennben" made its debut, dazzling the audience with its flexible jumping and group collaboration capabilities.
2025 (Snake Year): The humanoid robot performance "Yan BOT" directed by Zhang Yimou achieved a "phenomenal" breakthrough, demonstrating the great potential of humanoid robots in artistic expression.
2026 (Horse Year): Unitree said it would once again partner with CCTV, creating a visually stunning spectacle that leads global technological progress through more immersive interactions and advanced technologies.
In the past 2025, Unitree Technology has remained in the "first tier" of global humanoid robots due to its high shipment volume and scene implementation capabilities. This time being selected as a Spring Festival Gala partner not only recognizes its technical stability but also highlights the leading position of Chinese manufacturers in the commercialization of embodied intelligence.
