字节跳动旗下的AI助手豆包App成功反超阿里系的千问与蚂蚁阿福，跃居排行榜首位。这一成绩的取得，与豆包近期在央视春晚期间的高曝光度及用户互动活动密不可分。 2月16日，豆包宣布与央视总台春晚展开联动，据其披露，除夕当天豆包AI的互动总数高达19亿次，展现出强大的用户吸引力。
蚂蚁阿福亮相央视春晚，成为健康生活合作伙伴。其在小品《血压计》中的植入，带动App下载量激增，连续三天登顶应用下载榜。返乡青年教家人使用阿福管理健康成为春节新趋势。
春节期间，蚂蚁阿福App凭借“健康福”活动，在苹果中国区免费应用榜登顶第一，千问紧随其后。返乡潮带动年轻人教家人使用，推动下载量激增。活动将持续至除夕，自12月新版发布后，蚂蚁阿福增长势头强劲，已与多地展开合作。
近期，千问和蚂蚁阿福因推出奶茶点单、“健康福”等活动，下载量激增，占据App Store中国区免费应用榜前两位。蚂蚁阿福还与央视达成合作，并连接全国5000家医疗机构，增长势头强劲。
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