在2026年达沃斯论坛上，Google DeepMind CEO Demis Hassabis对OpenAI在ChatGPT中快速引入广告表示惊讶。他强调，AI助手应以信任为核心，其作为个人助手的逻辑与传统搜索引擎不同，用户期待的是可靠帮助而非广告干扰。
谷歌DeepMind CEO哈萨比斯对OpenAI过早引入广告表示惊讶，认为商业化需平衡信任与盈利。OpenAI为应对高成本，正测试向非付费用户展示广告。
谷歌明确表示不在Gemini聊天界面插广告，而是将广告融入AI搜索生态，让商业信息在用户需要时自然出现。Gemini定位为创作与任务执行的AI助手，广告策略更注重精准与用户体验。
谷歌明确表示，目前没有在Gemini应用中投放广告的计划。公司当前商业化重点仍放在人工智能搜索广告上。谷歌将搜索与Gemini视为互补工具，搜索主要用于获取网络信息。
dynares利用AI为谷歌广告生成高转化着陆页和广告活动，节省广告支出。
AI驱动的SEO和网站构建
Google
$0.7
Input tokens/M
$2.8
Output tokens/M
1k
Context Length
$2.1
$17.5
Alibaba
-
Bytedance
Tencent
$140
$280
32
$8.75
$70
Stepfun
$0.14
$0.28
131
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