谷歌CEO皮查伊称，AI Overview与AI Mode等生成式AI功能正拉动搜索查询量增长，打破AI取代传统搜索的担忧。AI Mode自去年10月推广后月活破10亿，助推查询阶梯上升，周均导流外部数十亿次点击，凸显AI赋能搜索。
抖音电商将大模型应用豆包纳入抖店结算序列，实现AI导流订单的商业化计算，标志GEO全面进入成交归因时代。平台构建起“类目+渠道”的综合归因体系，精准量化AI推荐带来的成交贡献。
抖音平台近期开展专项治理，重点打击利用AI技术生成色情低俗内容的违规行为。今年以来，已处置违规内容4.2万条，对1.4万个账号采取禁言、封禁等处罚。治理主要针对利用AI塑造虚假人设、发布性暗示视频进行导流的黑产团伙。部分违规者使用AI生成的美女图片作为直播间封面或主页收藏，诱导用户跳转至第三方平台。
Meta与8家头部媒体签署协议，将在其AI聊天机器人中提供实时新闻问答与文章外链，首批覆盖全球突发、娱乐及本地新闻。用户提问即可获得可点击信源，合作伙伴借此获得新增流量。首批媒体包括CNN、Fox News等，Meta表示将持续扩展合作范围。
Xai
$1.4
Input tokens/M
$3.5
Output tokens/M
2k
Context Length
Anthropic
$105
$525
200
Google
$0.7
$2.8
1k
$7
$35
$2.1
$17.5
$21
Alibaba
-
Baidu
128
$6
$24
256
Bytedance
$1.2
$3.6
4
$2
$3.9
$15.2
64
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