JustGiving, a UK Fundraising Platform, Offers Generative AI for Creating Fundraising Pages
JustGiving will provide generative artificial intelligence technology to help people create fundraising pages and share personal stories more quickly. Writing personal stories is a key part of fundraising pages, and pages with clear stories raise 65% more funds than those without. The AI service is optional, and fundraisers can choose not to use it if they prefer.
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