YouTube Tops the South Korean Mobile App Chart, ChatGPT Drives Market Dynamics with Remarkable Growth
In 2025, YouTube surpassed KakaoTalk and Naver with 48.13 million monthly active users, becoming the most frequently used mobile app in South Korea. This marks the mainstreaming of video content consumption, reflecting a shift in South Korea's digital lifestyle from communication and information aggregation to immersive entertainment and knowledge acquisition.
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