Publicis to Invest 300 Million Euros in AI Initiatives Over the Next Three Years
Publicis has announced plans to invest 300 million euros in the field of artificial intelligence over the next three years. The company aims to further integrate AI into its existing platform models, connecting everyone within the company with an entity called 'CoreAI'. Half of the investment will be allocated for training and recruiting talent, while the other half will be used for technology, licenses, software, and cloud infrastructure.
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