IBM 报告：81%高管已在使用AI 零售与消费品牌迎来 AI 革命的拐点
近年来，人工智能（AI）已深入我们生活的方方面面，企业必须迅速适应，以保持在竞争激烈的数字世界中的相关性。根据 IBM 商业价值研究院的一项全球调查，零售和消费品行业的高管们认识到 AI 的重要性，并预测未来一年，非传统 IT 运营的支出将激增52%。该报告名为《将 AI 嵌入品牌 DNA》，基于对1500名全球零售和消费品高管的调查，探讨了品牌如何将 AI 融入其运营的方方面面，包括创新、客户关系和商业战略。调查显示，81% 的高管和96% 的团队已经在使用 AI，而在展望2025年时，他们希
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