支付宝“AI付”用户破亿，单周支付超1.2亿笔，标志对话式购物进入规模化。其核心是将支付无缝嵌入AI对话，实现边聊边买，推动支付交互向更自然、智能的方向演进。
亚马逊近日在其购物工具中进一步融合了人工智能，以鼓励消费者增加购买。该公司在周三宣布推出新功能 “兴趣”，旨在打造个性化和对话式的搜索体验。通过这一新功能，用户可以在搜索栏中输入与自身兴趣、偏好甚至预算相关的定制化提示。例如，用户可以搜索 “适合爱好者的模型制作套件及配件” 或 “咖啡爱好者的冲泡工具和小玩意”。“兴趣” 功能利用大型语言模型（LLMs），将日常语言转换为传统搜索引擎可以理解的查询，从而提供更相关的产品建议。此外，该工具会在后
Rufus - 专业购物助手，基于生成式AI的对话式购物体验
Openai
$2.8
Input tokens/M
$11.2
Output tokens/M
1k
Context Length
Google
$0.49
$2.1
Xai
$1.4
$3.5
2k
$7.7
$30.8
200
-
Anthropic
$105
$525
$0.7
$7
$35
$17.5
$21
Alibaba
$4
$16
Baidu
128
$6
$24
256
Bytedance
$1.2
$3.6
4
$2
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