OpenAI正探索在ChatGPT中植入广告，以平衡盈利与体验。团队研究调整AI模型，在用户咨询消费类问题时优先展示赞助信息。
马斯克旗下xAI公司推出“Halftime”工具，可将AI生成的广告实时植入影视内容，使其融入剧情而非生硬插播。该技术能根据观众兴趣定制广告场景，例如在《金装律师》片段中让角色手持特定产品。
埃隆・马斯克旗下xAI公司推出AI工具“Halftime”，可将产品广告实时植入影视内容。该工具能调整角色对话，使其主动展示品牌产品，不同于传统插播广告。演示视频显示《律政英雄》角色哈维・斯佩克特在剧中突然推广产品。
谷歌计划2026年在Gemini AI聊天机器人中上线广告，形式包括品牌卡片和可点击外链，与现有AI搜索广告并行。目前广告原型、定价模型和时间表尚未确定，多家代理商已收到初步计划书。
Google
$0.7
Input tokens/M
$2.8
Output tokens/M
1k
Context Length
Alibaba
-
Bytedance
Tencent
Stepfun
Chatglm
$0.8
$2
30
Minimax
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