近日，蜜雪冰城旗下两家子公司联合投资成立了雪王爱智慧科技（郑州）有限公司，注册资本达5000万元人民币。不同于蜜雪冰城传统的供应链与销售业务，新公司定位于前沿技术领域，涵盖人工智能理论与算法开发、智能控制系统集成、机器人研发与销售等。 公司管理团队显示出蜜雪冰城对AI布局的高度重视。总经理由蜜雪冰城首席技术专家、流程与数字化中心副总经理苏虎臣担任，同时包括集团资深高管和技术专家在内的多位关键人物参与运营。这一决策表明蜜雪冰城试图通过技术创
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