This product is a free QR code generator launched by Uniqode, allowing users to create QR codes for URLs, PDFs, and other content. Its importance lies in the convenience of converting various types of information into QR code format for easy sharing and dissemination. The main advantages include free usage, customizable QR code appearances such as adding logos, changing colors, and frames. The background of the product is to meet the demand for diverse and personalized QR codes. In terms of pricing, it is completely free. The positioning is to provide a simple, user-friendly QR code generation solution for general users, enterprises, and more.