大語言模型搜索優化與傳統 SEO 策略的驚人相似
近期，ERGO 創新實驗與 ECODYNAMICS 聯合開展了一項研究，重點分析了保險類內容在 AI 驅動搜索中的展現方式。這項研究涵蓋了超過33，000個 AI 搜索結果和600個網站，探討了大型語言模型（LLM）如 ChatGPT 在處理這些內容時的偏好。研究發現，LLM 更傾向於展示易於閱讀、結構良好且值得信賴的內容，這些特徵與傳統 SEO 策略密切相關。圖源備註：圖片由AI生成，圖片授權服務商Midjourney在內容呈現方面，模塊化的內容，特別是採用問答形式呈現的內容，更容易出現在 AI 生成的答案中。這與經典 SE
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