騰訊在5月27日SPARK2026發佈會上推出AI遊戲創作平臺“代號Craft”，由遊戲生態發展部研發。其核心功能是通過內置完整AIGC工具鏈，將複雜開發簡化爲自然語言對話，用戶只需輸入指令即可從“對話”生成遊戲原型，大幅降低門檻，實現“人人皆可創作遊戲”的目標。
在5月27日線上舉行的SPARK2026騰訊遊戲發佈會上，共發佈42款海內外遊戲，涵蓋製作、發行、投資三大篇章。29位開發者介紹了遊戲新內容、玩法、賽事及AI技術應用。此外，在“One More Thing”環節，騰訊推出3個產品，包括2個遊戲AI技術產品，並宣佈全面開源。
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