阿里媽媽在TongAI大會推出全新URM通用召回大模型，重塑購物體驗
在首屆國際通用人工智能大會 TongAI 上，阿里媽媽隆重推出了其 LMA2廣告大模型系列中的 URM 通用召回大模型。這一新模型在生成式推薦（AIGR）領域的首次亮相，標誌着阿里媽媽在智能廣告技術上的又一次重大突破。URM 通用召回大模型的設計理念是爲了更精準地預測消費者的購物需求。通過深度學習和大數據分析，該模型能夠有效識別用戶潛在的消費意圖，從而幫助商家制定更爲合理的投放策略。這不僅有助於提升廣告的投放效果，還能極大改善消費者的購物體驗，使他們更容易找到心儀
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