前vivo產品經理宋紫薇創立AI硬件品牌"薇光點亮"，聚焦AI化妝鏡細分賽道。公司9月完成天使輪融資，投資方包括中科創星和九合創投，資金將用於AI硬件研發、軟件開發和團隊建設，加速技術創新與市場拓展。
vivo X200系列將升級影像與相冊功能，新增“希區柯克變焦Live Photo”，通過智能鎖定主體實現絲滑變焦效果，預計2025年11月推出，旨在提升用戶拍攝體驗與創作可能性。
在2025年vivo開發者大會上，公司副總裁周圍宣佈了智能手機端側AI的突破性進展，強調從雲端大模型轉向輕便端側模型的趨勢。此舉旨在提升用戶體驗並推動差異化競爭。vivo發佈了藍心智能戰略和OriginOS6系統，端側大模型成爲核心亮點。
美圖AI應用RoboNeo上線首月月活躍用戶突破百萬，公司通過內部組織變革和深度應用AI工具推動產品成功。美圖CEO吳欣鴻強調“AI原生”理念，倡導從產品設計到運營全面融入人工智能技術，助力開發者把握技術趨勢與創新應用。
vivo自主研發的智能語言理解模型
%20--%3e%3cdefs%3e%3cstyle%3e%20.st0%20{%20fill:%20%23061b40;%20}%20.st1%20{%20fill:%20%23306af1;%20}%20.st2%20{%20fill:%20%235ce5cf;%20}%20%3c/style%3e%3c/defs%3e%3cg%3e%3cpath%20class='st0'%20d='M55,10.5h9v3h-9v9h12V7.5h-12v3ZM64,19.5h-6v-3h6v3Z'/%3e%3cpolygon%20class='st0'%20points='69%2016.5%2078%2016.5%2078%2019.5%2069%2019.5%2069%2022.5%2081%2022.5%2081%2013.5%2072%2013.5%2072%2010.5%2081%2010.5%2081%207.5%2069%207.5%2069%2016.5'/%3e%3cpolygon%20class='st0'%20points='95%2010.5%2095%207.5%2083%207.5%2083%2022.5%2095%2022.5%2095%2019.5%2086%2019.5%2086%2016.5%2095%2016.5%2095%2013.5%2086%2013.5%2086%2010.5%2095%2010.5'/%3e%3cpath%20class='st0'%20d='M40,1.5v21h11.6l1.4-1.4v-7.6h0c0,0-1.4-1.5-1.4-1.5l1.4-1.4V2.9l-1.4-1.4h-11.6ZM50,19.5h-7v-6h7v6ZM50,10.5h-7v-6h7v6Z'/%3e%3c/g%3e%3cpath%20class='st1'%20d='M23.1,24L14.7,4.8l-4.9,11.2h3.8l-1.8,4H3.3L12.1,0H2C.9,0,0,.9,0,2v20c0,1.1.9,2,2,2h21.1Z'/%3e%3cpath%20class='st2'%20d='M34,0h-16.8l10.6,24h6.2c1.1,0,2-.9,2-2V2C36,.9,35.1,0,34,0ZM32.5,20h-4V4h4v16Z'/%3e%3c/svg%3e)
