Snapchat于2026年4月28日推出“AI赞助Snap”广告产品，将生成式AI代理集成至核心聊天界面。用户可在主聊天标签页内与品牌AI实时对话，提问、获取定制推荐并直接购买，使营销从单向展示升级为互动体验。
Alibaba
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Bytedance
Baidu
Tencent
$2
Anthropic
$105
$525
200
Chatglm
128
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