2023年中国网文市场规模同比增3.8% AI、短剧加速网文出海
["2023年网文出海市场规模超过40亿元","海外访问用户约2.3亿，覆盖全球200多个国家及地区","中国网文市场规模同比增长3.8%","网文IP市场规模为2605亿元，同比增长3.4%","网文IP市场增长的驱动力包括IP前置开发模式逐渐成熟，影视、动漫、微短剧等赛道创造重要增量，AI技术辅助网文IP生态提速","国内网文市场规模增速正在放缓，2021年-2022年，网文阅读市场规模分别为358亿元、389.3亿元，增速分别为24.1%、8.8%，2023年增速为近三年来新低"]
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