Earning Ideas

Use the AI virtual character "Grandma" image to post videos about mysticism and health on Xiaohongshu. By dramatizing the health benefits of wearing jewelry, quickly attract users to like and save, and then monetize the traffic.

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Target Audience

  • People who want to make short videos but don't want to appear on camera

  • Creators interested in content related to health, mysticism, and emotional value

  • People who want to use AI to produce videos at a low cost

Difficulty Level

★★★☆☆ (Moderate, requires knowledge of AI tools and some topic planning)

Operation Process

Step 1: Determine the video character

Select a personable character, such as an "AI Grandma," giving the audience a sense of wisdom and trustworthiness.

Like when you play house, you choose a "grandma" role to tell a story.

Step 2: Prepare script content

Select topics related to health and mysticism, such as "the harms of staying up late" or "wearing gold for cold hands and feet."

Write it in conversational dialogue, like a grandma chatting with her grandson.

Step 3: Use AI to generate the video

Use Jiemeng to generate images and then convert them into videos.

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Remember to choose the right grandma image and voice.

Step 4: Publish on Xiaohongshu

Combine with popular hashtags related to health, wellness, and mysticism.

Write a down-to-earth title, such as "Cold hands and feet? Grandma teaches you a simple trick."

Step 5: Continuously iterate on topics

Continuously test different directions, such as health recipes, jewelry mysticism, and emotional comfort.

Focus on the ones that are more popular and deepen your expertise in those areas.

Case Evaluation

The success of this case lies in combining the dual trends of "virtual characters" and "mysticism and health," which solves the barrier of appearing on camera and meets users' interest in health and fortune-related content, quickly gaining a lot of interaction. However, due to the ease of mass production leading to homogenization, creators need to constantly explore new forms of expression or niche topics to maintain popularity and competitiveness.

Tools Used

  • Jiemeng