Google's latest video generation model, Veo3, is set to officially launch in Google Photos. This new feature will be available through the "Create" tab in the mobile app for users in the United States, allowing them to convert static images into video clips.
Google Photos has previously offered video generation services through the "Photo to Video" feature, but Google states that the addition of Veo3 will significantly improve video quality. This release also reflects Google's strategic move to bring the latest AI technology to consumer products. According to statistics, as of May 2025, Google Photos has more than 1.5 billion monthly active users.
Veo3 was first unveiled at Google I/O Developer Conference this May and was launched in the Gemini app in July, offering image-to-video generation functionality, available to AI Ultra and AI Pro subscription users. In these paid plans, users can generate three videos per day, and the generated videos will have visible and invisible watermarks to identify AI-generated content.
In Google Photos, Google envisions users being able to bring memories back to life and even add animation effects to old photos. The existing image-to-video feature is based on Veo2 technology, allowing users to select photos from their album and choose the "Subtle Movements" prompt or click the "Surprise Me" button to get unexpected animated effects. The system will then generate a 6-second video clip for sharing.
According to Google, the Veo3 feature will continue to be free, but with limited generation times. AI Pro and AI Ultra subscription users will receive more generation times. However, this feature does not support audio, and the generated video length is 4 seconds.
The new photo-to-video feature is located within the "Create" hub, a new section in the Google Photos app where users can explore various AI-driven creative tools and features. In addition to Veo3, this hub also includes music options for adjusting photo styles, collage creation, album montage creation, the creation of 3D dynamic photos called "Cinematic Photos," and tools for making GIFs from images.
