Recently, YouTube star Jimmy "MrBeast" Donaldson expressed concerns about the impact of artificial intelligence (AI) technology on the creator industry on social media. He stated on Twitter that when AI-generated videos reach a level comparable to regular videos, it would have what kind of impact on YouTube and millions of creators who rely on it for their livelihoods. He is worried about this and calls it a "fearful era."
MrBeast is known for his unique and engaging content, such as "I Helped 2000 People Regain the Ability to Walk" and "Would You Risk Your Life for $500,000?" His works often revolve around people in financial difficulties, presenting their stories as captivating entertainment. Although this format has sparked considerable controversy, his success is undeniable. However, with the development of AI technology, his creative field is facing new challenges.
Recently, OpenAI launched a generative AI software called Sora 2, which allows users to easily create realistic short videos. Along with this came various imitations and humorous content. The use of these new technologies has put pressure on many content creators. MrBeast mentioned that the popularity of AI videos could make his and other creators' works more easily copied, thus affecting their livelihoods.
At the same time, MrBeast had previously tried using an AI tool to create video thumbnails earlier this year, but this decision was strongly opposed by fans and netizens. They urged MrBeast to hire human artists to do the work, and he eventually chose to stop using AI and hired human digital artists instead. In the process, he admitted that he had not anticipated the public's reaction. Although he did not formally apologize, he said, "I thought people would be excited, but I was definitely wrong."
Facing the challenges of AI, MrBeast now better understands the feelings of artists, musicians, and filmmakers who have been affected by AI in their creations. He realized that only relying on genuine human creation can maintain the uniqueness and value of his content.
Key Points:
🌟 MrBeast expresses concerns about the impact of AI technology on creators, believing that the future may be a "fearful era."
🎥 He once tried using AI to create video thumbnails, but faced opposition from fans, ultimately choosing to hire human artists.
🤖 With the rapid development of AI, creators are facing threats of being copied and plagiarized, and their living environment is becoming increasingly harsh.