MiniMax (Xiyu Technology) announced on March 23, 2026, that it has fully upgraded its original Coding Plan to the "Token Plan," launching the world's first subscription plan supporting all-modal models. This upgrade marks MiniMax's strategic expansion from a single programming efficiency tool to a comprehensive professional office and creation ecosystem. Through a unified Token Plan Key, users can now access the full range of multi-modal capabilities, including the latest M2.7 programming model, Hailuo video model, Speech voice model, Music music model, and Image generation model, covering all dimensions of text, images, audio, and video creation with a single subscription.
In terms of product architecture, the Token Plan continues the original Coding Plan's programming model usage standards (measured in 5-hour cycles), and adds independent multi-modal usage quotas for Plus and above plans, which do not consume the original programming model points. To meet the high concurrency needs of professional developers, MiniMax also launched dedicated resource packages supporting the Speech 2.8 flagship voice model and Hailuo 2.3/2.3-Fast video model, saving about 20% in cost compared to the pay-as-you-go model. To cope with the explosive traffic growth after the launch of M2.7, MiniMax introduced the industry-standard dynamic control mechanism, implementing traffic limiting strategies during peak hours on weekdays, and recommending high-concurrency tasks to the unrestricted "pay-as-you-go" API mode.
This implementation of the full-modal subscription model reflects that leading large model manufacturers are shifting from "single-point technological breakthroughs" to "comprehensive service integration." By integrating multi-modal capabilities into a unified payment framework, MiniMax not only lowers the threshold for developers to build complex Agents but also provides a new model for the commercialization path of the large model industry, further promoting the deep transformation of AI technology from experimental calls to productivity tools.
