Whalesync is a platform focused on synchronizing customer data, allowing users to perform bidirectional data synchronization between various GTM (Growth, Transaction, Marketing) tools. Its significance lies in enhancing the timeliness and accuracy of data, reducing data silos, and enabling businesses to manage and analyze customer data more effectively. Whalesync is characterized by its enterprise-level security, compliance, and scalability, supporting a broad range of applications from startups to large enterprises.