Recently, Baidu announced its second-quarter 2025 financial report, showing strong financial performance. According to the report, Baidu's total revenue reached 32.7 billion yuan, with core business revenue at 26.3 billion yuan. This figure demonstrates that Baidu continues to maintain a strong growth trend in the changing market environment.
Notably, Baidu's AI new business performed particularly outstanding, with revenue for this quarter exceeding 10 billion yuan, an increase of 34% compared to the same period last year. This achievement not only reflects Baidu's continuous investment and innovation in the field of artificial intelligence, but also has become an important factor driving the company's overall performance growth.
Baidu's core net profit in the second quarter reached 7.4 billion yuan, an increase of 35% year-on-year. This strong profitability demonstrates Baidu's effective management in cost control and resource optimization. In addition, Baidu is carrying out comprehensive reforms in its core business, upgrading the search box, search results page, and the entire search ecosystem, enhancing user experience. According to statistics, the monthly active users in June reached 735 million, an increase of 5% year-on-year.
In the mobile search field, the proportion of AI-generated content reached 64% in July, providing users with more intelligent and accurate search services. Baidu's intelligent cloud business also achieved steady growth. According to IDC reports, Baidu Intelligent Cloud has ranked first in the Chinese AI public cloud service market for six consecutive years, and also leads in the Chinese large model platform market.
In the field of autonomous driving, Baidu's "Apollo Go" also performed well. In the second quarter, the number of global mobility service requests exceeded 2.2 million, an increase of 148% year-on-year. As of August 2025, the cumulative number of mobility service requests by Baidu worldwide has exceeded 14 million, covering 16 cities, demonstrating significant progress in the field of intelligent mobility.
Overall, Baidu's second-quarter financial report shows its strong growth potential in areas such as AI, cloud computing, and autonomous driving, and it is expected to continue leading the wave of technological innovation in the future.
Key Points:
🌟 Baidu's total revenue for Q2 2025 was 32.7 billion yuan, with core revenue of 26.3 billion yuan.
🚀 Revenue from AI new business exceeded 10 billion yuan, an increase of 34% year-on-year.
📈 Core net profit reached 7.4 billion yuan, an increase of 35% year-on-year.
