In mid-May, a short film version of "New Jianghan Scenery Map" released by the WeChat Official Account of Huazhong University of Science and Technology sparked widespread attention. This 10-minute video, which condenses the millennium-long history of the city of Jiangcheng, was initially edited by a student team of six members from the School of Design in just 48 hours. The behind-the-scenes force that created this "efficiency miracle" is the enterprise-level multimodal AI creative production platform "Aiwu," independently developed by the Key Laboratory of Light and Shadow Interaction Service Technology for Cultural Tourism at the university.
The AI video generation industry is currently experiencing explosive growth, but it also faces many technical challenges. For example, the qualification rate of generated content is extremely low, long videos are prone to "inconsistencies" in characters or scenes, and they consume a lot of computing power. To address these pain points, the "Aiwu" platform has specially developed a control system aimed at assisting designers in creating feature-length videos ranging from 15 to 120 minutes. Notably, the development of this platform took only half a year, with one-third of the code written by AI.
The technical capabilities of "Aiwu" have been fully verified in practical applications. After its release, the "New Jianghan Scenery Map" produced using this platform was quickly forwarded by the official account of the Chinese Foreign Ministry spokesperson on overseas social platforms, receiving likes from netizens around the world. In terms of commercial application, "Aiwu" has now opened trial access to more than ten design companies in Beijing and Wuhan. According to calculations, compared to traditional on-site shooting, producing videos through this platform can reduce costs by more than 95%, providing a highly cost-effective solution for the digital transformation of the film and cultural tourism industries.
